I know the baby's face is a little freaky, but it's still in progress. I'm trying to go for like the typical busy woman dealing with everyday life. This is only my first idea. I plan on working with some other ones, but this is the one I'm having trouble with. I like the idea behind it so I'm looking for ways to make it successful.
Any preferences on type?? The very top and the very bottom are handwritten using the pencil and brush tool in illustrator. The others are a variation of types I found that look like handwritten type.
2 comments:
You might try developing the idea into a 2-page spread...On the left side you have the illustration shown above (not so sure the type needs to look so messy/child written, but perhaps a hand-written, structured font would work) and on the right side you show the woman at the spa getting a massage or whatever. try high contrasting colors for the 2 sides, like the way you have the left side with the uncomfortable yellows and the green splatter on the ground, contrast that on the right side with soft blues and purples that match your logo. just a suggestion, good luck!
I thought of another interesting idea you might try out...what if you somehow showed a long to-do list with typical activities like:
go to the grocery store
cash checks at the bank
pick up timmy from soccer practice
etc
etc
.....
maybe have the list completely crossed out in red except for "Relax at Honey Day Spa" or something like that.
You could show an image of the list on a refrigerator or a desk and the tasks are so numerous it's falling and piling up on the floor but you somehow show that "Relax at Honey Day Spa" is most important.
seems like this might appeal more to the feminine specimen, but who knows? you could try and develop a more universal ad with another idea
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